Commercial building facade, digitally printed with Dip-Tech's Extra Durable White Ink
Commercial building facade, digitally printed with Dip-Tech's Extra Durable White Ink
The ICEBERG is located at the heart of the busiest commercial district, Tsim Sha Tsui, in Hong Kong. The building was intended for “Ginza” type F&B retail use. The architect’s aim was to achieve an iconic building that stands out from the aged surrounding buildings, taking aesthetic inspiration from the forms of glacier snow-white peaks.
The project was printed by Glaspedia, a South Star Glass brand, and designed by ARK Associates.
Completed: 2019
Printed area: 2000 sqm
Number of panels: 700 panels
Architect: ARK Associates
Digitally-printed white ceramic ink was used to create vertical triangles that echo the horizontal triangular terrace and setbacks. Small triangular cut-outs in different sizes form larger gradient triangular patterns. These patterns could only be achieved by digital printing as every single panel has a different pattern. Using Dip-Tech’s Extra Durable White Ink (part of Dip-Tech’s Digital Side1 Series) made it possible to achieve the desired design of the project.
During the daytime, the building looks like a snow-white Iceberg with triangular lines. In the evening, the Iceberg is transformed to a colourful and lively architecture.
The project participated in and won several awards:
2021 | World Architecture Festival Finalist
2020 | A&D Awards Silver Award
2019 | Asia Pacific Property Award Five Stars Award
“We are always pleased to work with Dip-Tech not only for their excellent digital printing machine performance, but also for their advanced technology, printed product innovation and strong marketing support. Since we installed our first Dip-Tech printer in 2015, we have been helping designers, architects and their clients achieve their design ideas through innovative ceramic printing. As a company that focus a lot on bringing customers innovative glass products, we truly appreciate Dip-Tech’s support – no matter it is super jumbo size printing, bird friendly glass, front surface frit, hi-speed appliances glass printing and more. Through different generations of equipment upgrades and marketing support from Dip-Tech, we are always a step ahead of our competitions.” Patrick Wong, Marketing Director at South Star Glass Limited